In-Cinema Gaming

Audience Entertainment pioneered the interactive cinema arena in 2007. With partners NCM and, more recently, IQ Cinema. Audience Entertainment brings audience gaming to the silver screen.


Try to imagine what you and your friends or family are doing during the pre-show advertisements. Can you ever remember the advertisements you saw? Did you even look up at the screen until the previews started? Probably not. Together, our motion-capturing technology and the captive cinema space create a groundbreaking interactive experience that brings the audience together and in a way considerably more memorable than a fleeting 30 second advertisement.


When people watch together they're simply an audience, but when they play together for common goal they become a community. At Audience Entertainment, we believe nothing is more powerful than a united group of individuals with shared interest and experiences.

Audience Entertainment can make your brand and your campaign a memorable experience.
Audience Entertainment is revolutionizing the movie-goer's experience into an integrated form of entertainment linking all the elements and offering the audience with involvement at all levels, from controlling the big screen to being a part of it. Why watch when you can play?

Further information: cinema@audienceentertainment.com.

Live Events

Everyday throughout the world, people flock to sporting events, music concerts, festivals and conferences. Why do we do this? The answer is simple: to experience and to be a part of something bigger than ourselves. Audience Entertainment's mass gaming and interactive experiences facilitate the communal spirit of these events, uniting thousands as one. Audience Entertainment can turn a crowd into a team, and a stadium into a party. We bring down the barriers and bring people together. It's live, interactive, and it's fun.

The Audience Entertainment Events division provides a new opportunity for promotion and engagement with your audience. We bridge the spaces and provoke emotional involvement across all aspects of an event. Audience Entertainment can deliver live interaction with the whole audience, be it through a game that demands their attention or vibrant experiences that capture their imagination.

Further information: events@audienceentertainment.com

Our live event clients in the past include: Cosmote (Greece), Volkswagen (China), Orange RockCorps(UK), Orange @ City of Lights (France), and Redbull (China).

Corporate Events & Tradeshows

Corporate events such as conventions, conferences, and trade shows are the ultimate forum for organizations to directly promote and interact with individuals. Audience Entertainment brings a new and vibrant dimension to corporate event marketing and social networking across the globe with custom made interactive games created to emphasize the elements of a particular product, service, or business.

Never before seen technology enables automobile manufacturers to promote new models as crowds drive across a massive screen with simply the collective motion of their arms, mobile phone providers to theatrically promote to the masses through an interactive game that showcases their new services while entertaining potential customers, and established brands like Coca-Cola can reconnect with the masses in a way no longer possible with television commercials or billboards.

Audience Entertainment promotes the goals and values of individual corporations while engaging employees and creating real team-building for memorable experiences. This interaction brings a unique quality to large events, with media entertainment aligned to the vision of our clients.

Further information: corp@audienceentertainment.com